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10 Ways to Keep Your Customers
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| 1.
SAY thank you and smile. Project an image of
someone that others will want to do business with. A good
attitude is a powerful customer service tool. |
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| 2.
OFFER a money back guarantee. If you won't
guarantee it, why would anyone buy it? Broken promises are
a big source of customer dissatisfaction. |
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RESPOND promptly. Even if you don't have the
solution to the problem, keep your customers updated on
your progress. Nobody wants to be kept guessing about what
is going on. |
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| 4.
LISTEN to the customer. Ask your customers
questions. Find out why your customers buy from you. Find
out what your customers care about most and what they
think of your current service. |
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| 5.
ANSWER the phone. A prompt answer and a pleasant
greeting will start any type of phone call off on the
right track. Identify yourself and ask how you can be of
assistance to the caller. |
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| 6.
SHOW customers how to save money using your products or
services. Use case histories and let your satisfied
customers show others how you helped solve their problems.
Your customers need information and your expertise. |
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| 7.
MAKE IT EASY to do business with you. From
accepting payments to shipping orders, keep all customer
records computerized and accessible by sales and phone
representatives. Make it easy for your employees to take
care of issues without having to get back to the customer. |
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| 8.
WOW your customers. Under-promise and over-deliver.
After your customer has made a purchase send a surprise
welcome gift along with a handwritten thank you note. Make
them feel good about their decision to buy from you. |
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PERSONALIZE all communication. With all the tools
available today, you can easily customize your written
correspondence. Customers want to be treated as individuals.
Make them feel special. |
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| 10.
TRAIN your employees. PLEASE! Your customers will
appreciate employees who are courteous and knowledgeable.
A trained employee will project a confident image to your
customers. Teach problem solving skills so that employees
are empowered to resolve problems and ultimately delight
your customers! |
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Copyright © 2004 www.indoindians.com
Last modified:
January 26, 2004
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