Our List of Favorite Online Fashion Stores in Indonesia


Buying fashion items becomes easy with fashion stores online – choose the product, pay, and wait for the product to arrive at your doorstep. No getting ready and wasting time in a traffic jam to your favorite offline boutique or department stores.

These online fashion stores also provide information about the material, size chart, and even maintenance tips for each and every fashion items they sell. Some also have return policies for certain order cases.

Other things that make online fashion stores great places to buy fashion are the many discounts and promotions. Usually these sites work together with local banks to give discounts for debit or credit card holders.

Here is the list of our favorite online fashion stores in Indonesia:


We are sure that you are familiar with this most well-known online fashion store in Asia. Zalora offers a wide variety of fashion items from top to toe for women and men, kids and adults. It has more than 500 local, international, and designer brands on its site. Interesting features on Zalora include 30-day Return Policy, Cash on Delivery, and free shipping.


Berrybenka is another fashion store in Indonesia. Actually this one was focusing exclusively on women’s clothing, but now you can also find men’s fashion items in their website. Unlike Zalora, Berrybenka partners more with local and independent manufacturers rather than international brands. So, if you are looking for fashion items with local taste, this is the right marketplace for you.


Bobobobo claims that you can discover racks and racks of anything stylish that suit your taste—whether home grown brands, casual wear or iconic fashion designers on their website. You don’t have to doubt the authenticity of international brands in Bobobobo—they’re all original. Shopping at Bobobobo means no hidden fee, easy-peasy, and hassle-free with simple return and exchange policy. Ps: you can also order home and décor products and also event tickets in this website.


This ‘hipster’ online store is focusing exclusively on men’s fashion items. A wide collection of shirts, T-shirts, Batik, trousers, shoes, bags, and grooming items for men are all here. It features local brands, indie designers, as well as famous international brands. Free delivery fee applies for all order, with return and exchange policy for certain items.

VIP Plaza

This online fashion marketplace has more than 30,000 products from 800 favorite local brands and well known international brands. One unique thing about this site is VIP Plaza offers “Flash Sale” concept, with discounts up to 80 percent every day on 10 am in the morning. You can guarantee the authenticity of their products, as each and every item they sell is shipped directly from their distributors.


“Cepek” is Indonesian slang for “one hundred” or Rp100,000 banknote. As its name implies, all women fashion items on BelowCepek is under Rp100,000. Just because the prices are very affordable for Indonesian market, doesn’t mean that the quality of their products is low. BelowCepek curates their products from quality, stylish Indonesian local brands for all.



Zilingo features a variety of brands from high-end fashion brands until quality indie and local products. You don’t need to question brand authenticity as the items are directly put by the original seller. Besides fashion items,  this online site also offers skincare and make-up products,  household appliances (kitchen, home decors, bathroom, bedroom), sports apparel & items, and children & baby needs.

Sale Stock 


In Sale Stock, you can try the items first before purchasing it. Although they also sell items for men, Sales Stock prefers to target female buyers across the nation. This means every woman who live in urban and suburban areas can enjoy the products with affordable prices and receive updates from the latest fashion trends. Products vary from the women, men, mom & child, beauty section, and more.

Regardless of how clear the product description is on the site, online shopping is still online shopping: we can’t try the products on. Sometimes, this is also the reason why people prefer to shop offline. It’s advisable that online shoppers own a fabric measuring tape, so you can measure your size and match it with the product you’re going to buy. Another thing to remember is to make sure that you order the right size, color, and model of the product. Every e-store may have a return policy, but it would take time for the product exchange or the refunds. Finally, you can register your email to the website so you are the first to know if there’s any promotion or sales going on the website.

Which online shop in the above have you tried? Do you have any other recommendations? Share with us your comments down below!